Case Studies
Proof, not promises
A look at how we’ve helped brands lower acquisition costs, scale spend profitably, and build category presence.
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Turning installs into activated users for a fitness app
Read the story: Turning installs into activated users for a fitness appOptimising to a post-install activation event changed which campaigns, creatives and audiences we scaled.
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Scaling a skincare brand to 3.4x blended ROAS
Read the story: Scaling a skincare brand to 3.4x blended ROASA creative testing engine plus a retention layer that let paid spend triple without ROAS falling over.
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How a lending app cut cost per funded loan by 42%
Read the story: How a lending app cut cost per funded loan by 42%Rebuilding the funnel around approved users — not clicks — and moving spend to the channels that produced them.